Rebranding exercise gathers pace
Written by David Worsfold on 11th September 2024
It has been an exciting summer for the WCI as it has been working on a re-branding project for its thriving subsidiary sections. The aim has been to give them a fresh look, greater uniformity and a closer identity with the WCI as the parent body.
The company has expanded over the years and established a range of specialist networks. As these have emerged, they have launched their own branding and logos. These served a purpose in giving the networks their own identity but everyone agreed it was time we created a more coherent identity for these groups which visually reflects their place as integral parts of the WCI.
With our Insurance Women's Inclusivity Network – iWIN –celebrating its 10th anniversary we started with them last month.
This has now been followed by the new look for the Insurance Non-Executive Directors Forum – iNED. Next will be iENGAGE, our network for younger members.
The designs were created by our design consultancy CSOne, working in collaboration with the WCI, iWIN and iNED teams.
Listen to iWIN committee member Kay White talk about the new look and iWIN's mission